Mobile phones are more than just a communication tool. Looking ahead, the role of handheld devices was staying to be enlivened by the activity of the transaction. Only a matter of time for the explosion of mobile commerce trend for phone-based commercial transactions. Even recently, there are more and more advanced cell phones to produce more multifunction, cheaper and easily accessable for eCommerce.
Dr. KF Lai, CEO of BuzzCity - a global mobile media company - said that if 15 years ago you made a transaction online, people will say you are crazy.
"But now the transaction via the Internet has become a normal part of life and has proved to be stable, safe and cost-effective," said Lai, in his statement on Monday (06/04/2011).
Mark Beccue, an analyst with ABI Research added, there are millions of people in developed and developing countries are the main connection to the Internet network is through mobile phones in 2015 and mobile phone-based transactions will grow into a global industry worth USD 19 billion, up from USD 18.3 billion in the last year.
A report from Accenture survey of 1100 respondents who follow technological developments in 11 countries and shows that the Asian mobile market is growing more than 25% annually. Reportedly, 69% of Asian respondents chose the use of cell phones as a means of payment.
"Industry analysts have long predicted that commercial transactions via mobile phones will be more perfect," added by Lai.
Mobile Lifestyle Survey suggests that 46% of respondents have stated that they use mobile phones for financial services such as fund transfers, bill payments, and loan applications.
The banking industry has been a pioneer in mobile phone-based commercial transactions, one example of BuzzCity is message from Kenya who make the global standard in mobile phone-based financial services.
Industrial service journey / travel time also has been moving towards mobile-based services, from providing travel information of help planning a trip to that user to their destination. Will ultimately lead to the m-commerce services such as booking airline tickets and hotel rooms through the phone.
A survey of manufacturers of digital travel content, Frommer's Unlimited mention that 52% of respondents said they prefer to access information on their mobile phones when traveling on vacation.
Lai concluded that growth in the number of sending emails and surfing the web from mobile phones, multimedia messaging, music for cell phones, social networking applications, and even the user's location-based service applications, make the phone as a trend following for services related to travel.
"It's just a matter of time for m-commerce boom trend or phone-based commercial transactions," he insisted.
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